MyRealTrip Launches Its Own In-House Tour Brand
MyRealTrip Exclusive
Building an In-House Tour Line in Collaboration with Local Experts
MyRealTrip announced on the 30th that it has launched its own tour brand, "MyRealTrip Exclusive."
"MyRealTrip Exclusive" is a line of in-house tour products that MyRealTrip has been directly involved in planning from the initial stages. By analyzing tour usage data and customer feedback accumulated since 2012, MyRealTrip has launched its own branded products, focusing on regions where tour product supply is limited compared to travel demand.
This new brand is characterized by systematizing everything from product design and itinerary composition to quality control through collaboration with local expert partners. It also applies different guide operation methods depending on the characteristics of each region and the purpose of travel.
The first products are tours in Naoshima and Kumamoto, Japan. The Naoshima tour is designed to allow travelers to deeply experience the island’s cultural context through local docents who are well-versed in the area and its art content. The Kumamoto tour was planned in collaboration with expert guides familiar with the region, enabling a comprehensive exploration of major landmarks, popular restaurants, and cafes throughout Kumamoto City.
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A MyRealTrip representative stated, "We plan to continuously expand our exclusive tour products to meet the diversifying needs of travelers and to further enrich our customers’ travel experiences."
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