Shinsegae Casa Casamia Launches Four Functional Pillows Tailored to Sleeping Habits
Expanded Options by Structure and Material
On December 17, Shinsegae Casa announced that its premium furniture brand Casamia will introduce four new types of functional pillows that can be selected according to individual sleeping habits.
The four new products include the Smart Goose Pillow, Vegan Goose Fill Pillow, Sleep Master Pillow, and Healing Master Pillow.
Shinsegae Casa's premium furniture brand Casamia has launched four types of functional pillows that can be selected according to individual sleeping habits. Shinsegae Casa
View original imageThe Smart Goose Pillow is designed with a four-part structure that takes into account the weight distribution of different areas where the head rests, applying varying proportions of goose filling to each section. The center is filled with 100% goose down, while the upper and lower sections are constructed with different firmness levels, allowing users to choose their preferred feel through a two-way design.
The Vegan Goose Fill Pillow uses premium polyester filling from Advansa and features an antibacterial functional fabric to enhance hygiene.
The Sleep Master Pillow is designed with a five-part ergonomic structure. The height and support are optimized for each area, including the temporal region, cervical spine, and occipital region, and the pillow height can be adjusted to fit individual body types and sleeping habits using a height adjustment pad.
The Healing Master Pillow uses bead foam filling, which excels at shock absorption and force distribution. Users can also adjust the amount of filling to set the pillow's height and level of support according to their preference.
With the launch of these new pillows, Shinsegae Casa aims to further strengthen Casamia's competitiveness in sleep-related products, alongside its premium sleep brand Materasso. The company plans to continuously expand its product lineup to include bedding, pajamas, and other sleep-related accessories, ultimately creating a comprehensive range of products that enhance the overall sleep environment in daily life.
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A representative from Shinsegae Casa stated, "Going forward, Casamia will continue to solidify its position as a premium lifestyle brand that closely integrates into all aspects of customers' lives, including the sleep category, by offering professional and highly satisfying products."
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