Genian Successfully Concludes Black Hat MEA 2025

Sharing Security Strategies Aligned with Korea-Middle East Digital Cooperation Trends

Genian is accelerating its efforts to penetrate the Middle East and Africa markets by deploying its three major security solutions across the region.

Genian, a cybersecurity specialist, announced on December 8 that it successfully concluded its exhibition at 'Black Hat MEA 2025,' held in Riyadh, Saudi Arabia, from December 2 to 4, where it participated as an official exhibitor.

'Black Hat MEA' is the largest international security conference in the Middle East and Africa (MEA) region, attracting hundreds of security companies and experts from around the world. It is a global event for sharing the latest security technologies and attack trends. At this exhibition, Genian showcased its integrated security strategy, focusing on its core solutions-NAC, Genian Insights E (EDR), and ZTNA-designed to address both on-premises and cloud environments.

Drawing on its proven technology and implementation experience in more than 180 customer environments worldwide, Genian presented optimized security frameworks for public and enterprise clients in the Middle East, attracting significant attention. During the event, a total of 30 business consultations took place. Key clients-including financial institutions in Pakistan, major system integrators in Saudi Arabia, and national agencies-visited the booth, requested demos, and scheduled follow-up meetings, clearly confirming the potential for future business expansion.

Genian also shared its past collaboration experience and local project cases in the Middle East and Africa, aligning with the 'SHINE Initiative' (Korea-Middle East Digital Cooperation Strategy) and 'Saudi Vision 2030.' The company emphasized that, based on government-funded projects and local partnerships, it has built a diverse portfolio of cooperation with institutions and companies in the MEA region, and has provided practical security models that meet local digital transformation demands, going beyond simple solution supply.

Genian plans to further accelerate its business expansion throughout the Middle East and Africa, leveraging this exhibition as a springboard. In particular, the company aims to strengthen collaborations with local and international partners, highlight the competitiveness of NAC, Insights E, and ZTNA, identify project opportunities by region, and expand connections with key African countries such as Kenya, Tanzania, Nigeria, and Morocco through a variety of networking activities.

Naseil, Director of Genian's Overseas Business Division, stated, "We have consistently expanded our customer base in the Middle East and Africa through government-funded projects and partner collaborations. In line with the digital transformation trends driven by the SHINE Initiative and Saudi Vision 2030, we will strive even harder to ensure that Genian's security solutions deliver real value."

This content was produced with the assistance of AI translation services.