Paju City Sends Text Alerts to Prevent Year-End 'No-Show' Losses... Launches '10% Deposit When Reserving' Campaign
Paju City in Gyeonggi Province announced on December 4 that it has sent out text messages to restaurants and lodging businesses to prevent losses from "no-shows," as the use of these establishments increases during year-end gatherings and events, leading to a rise in such incidents.
The year-end and New Year season is a time when reservations are concentrated for company dinners, year-end parties, and family events. Businesses are at risk of direct losses, such as wasted preparation costs and operational disruptions, when customers with reservations fail to show up without prior notice-a situation known as a "no-show."
In response, Paju City has sent informational text messages to local restaurants and lodging businesses to help them prevent such damages in advance. The messages include examples of no-show-related scams, prevention tips, and instructions on how to report incidents. The city also urged active participation in the "Paju City No-Show Prevention Campaign," which promotes the slogan "Pay a 10% deposit when making a reservation" and has been conducted throughout the year to encourage a sound reservation culture.
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Jang Yeonhee, Head of the Hygiene Division at Paju City, stated, "Since group reservations surge during the year-end season, thorough verification at the reservation stage is more important than ever. We will do our utmost to minimize losses for small business owners and establish a proper reservation culture through continuous publicity and preventive activities."
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