Wildfire Recovery Partnership with Mercedes-Benz
Creating the Yeongdeok Star Blue Hope Forest

Yeongdeok County, having risen above the scars of a major wildfire, held the 'Planting Hope with Star Blue' event as a first step toward a new beginning.


On November 29, Yeongdeok County in North Gyeongsang Province hosted the 'Yeongdeok Star Blue Planting Hope' event at Yeongdeok Star Blue Park.

Planting Hope with Star Blue.

Planting Hope with Star Blue.

View original image

Star Blue Park, one of Yeongdeok's major tourist attractions, had already been reborn after overcoming the pain of a large wildfire in 1997. However, more than 30% of the park was directly damaged by fire in March of this year.


During the event, over 20 local social organizations and volunteer groups participated voluntarily, planting 300 maple saplings together. This reaffirmed the value of cooperation and solidarity within the community as it united in the face of adversity.


This Planting Hope event was organized to commemorate the forest restoration agreement signed on November 28 for wildfire damage support in North Gyeongsang Province. Through this support agreement, the Mercedes-Benz Corporate Social Responsibility Committee pledged to provide a total of 500 million won over two years for Yeongdeok County's forest restoration project, among the five cities and counties affected by wildfires this year.


Upon completion of the project, approximately 15,000 trees-including green maples, ginkgo trees, red tip photinia, azaleas, and royal azaleas-will beautifully fill the park, and Star Blue Park is expected to once again emerge as a leading tourist destination in Yeongdeok.


In his welcoming remarks, County Governor Kim Kwangyeol said, "This event once again demonstrated the strength of Yeongdeok residents coming together to overcome hardship," adding, "Once the Hope Forest is created, Star Blue Park will become a new tourism asset that will help Yeongdeok flourish again."



Yeongdeok County plans to continue holding participatory Planting Hope events next year, inviting both local residents and volunteers from across the country.


This content was produced with the assistance of AI translation services.

© The Asia Business Daily(www.asiae.co.kr). All rights reserved.

Today’s Briefing