Hongcheon County Supports Promotion of Outstanding Local Agricultural and Processed Products at KINTEX 'Mega Show Season 2'

Hongcheon County in Gangwon Province is actively supporting local small and medium-sized enterprises (SMEs) to expand their domestic and international sales channels and promote outstanding agricultural and processed products by participating in the '2025 Consumer Goods Expo (Mega Show Season 2)' held at KINTEX Exhibition Hall 1 in Ilsan for four days from November 13 to 16.

A view of Hongcheon County Office. Provided by Hongcheon County

A view of Hongcheon County Office. Provided by Hongcheon County

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This large-scale consumer goods exhibition features participation from 1,200 domestic and international companies and operates 1,500 booths. Hongcheon County is supporting the operation of sales booths for participating companies and has also set up a separate Hongcheon County promotional pavilion to showcase the region's representative agricultural specialties and consumer products.


The participating companies include: ▲Deokgosan Sanyang Sansam, which produces wild ginseng extract; ▲Duruu, which presents local specialty liquors; ▲Eoullim, which sells processed wild ginseng and wild garlic products; ▲Dalsfarm, which produces omija syrup and jelly products; ▲Midam, which manufactures traditional medicinal liquor and takju; ▲Byulttang Hangwa Harugyeongwa, which specializes in perilla seed and pine nut gangjeong snacks; ▲Bambachi Farm, which presents wild pear fermented extract and wild pear liquor; ▲Hongcheon Dog Dad, which produces pet food products; ▲Banseok Farm, which produces natural honey; ▲Tea & Life, which sells slow relaxation tea; ▲Giri Ne Agricultural Corporation, which specializes in shiitake mushroom chips and balloon flower root chips; ▲San Iyagi, which produces honey and wild ginseng; ▲Hongcheon Sigol Doenjang, which manufactures soybean paste and red pepper paste; and ▲Hongcheon Son Bugak, which presents handmade seaweed and vegetable chips-making a total of 14 companies.


Through this participation, Hongcheon County plans to directly promote competitive local products to both domestic and international buyers and consumers, while supporting the acquisition of new distribution channels and achieving tangible sales results.


An official from Hongcheon County stated, "Promotional and exhibition opportunities that can respond to market changes are crucial for the sustainable growth of local companies," adding, "We will continue to strengthen the competitiveness of the local industry by supporting participation in exhibitions and enhancing marketing capabilities."



Meanwhile, the county is also conducting a 'Paldo Bapsang Fair' field trip program for about 40 local small business owners, offering tailored capacity-building education to help them directly experience the latest distribution trends and consumer patterns and enhance their market responsiveness.


This content was produced with the assistance of AI translation services.

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