Lotte Mall Dongbusan Branch Kicks Off 'Sur-Price Week'... Up to 70% Off Event

Lotte Mall Dongbusan Branch will hold its largest sale event of the second half of the year, "Sur-Price Week," from October 31 to November 9, 2025.

This event is a large-scale, integrated promotion across all stores, featuring participation from over 400 brands in categories such as fashion, kids, sports, and golf. Customers can enjoy up to an additional 30% off outlet prices, with popular brands such as Nike, Polo, Tommy Hilfiger, and New Balance available at discounts of up to 70%.

During the first weekend of the event, from October 31 to November 2, customers who make purchases with Lotte Card or NH Nonghyup Card will receive Lotte gift certificates based on their purchase amount. On November 1 only, customers who spend over 300,000 won will receive a Lotte Confectionery gift set.

On the first floor at The Square Plaza, children's cheerleader performances will take place at 2 p.m. and 4 p.m. on November 1, and a musical gala titled "Serenade" will be held on November 2. There will also be a clown magic balloon giveaway event and a digital caricature experience for children.

During the event period, there will be a promotion offering up to 1 million won in shopping support. By scanning the QR codes posted throughout the mall and participating in a mobile dice game, customers can enter a drawing to win discount vouchers.

There are also various exclusive benefits by brand. Polo will offer up to an additional 25% off winter merchandise and give a 50,000 won gift certificate for purchases over 500,000 won. Tommy Hilfiger will provide an extra 20% discount for purchases over 50,000 won, while New Balance will offer an additional 30% discount when purchasing two or more items.

The Ferragamo Pop-up Store will hold a sale with discounts of up to 80%, and various other sale programs such as the Under Armour Running Class will continue. Luxury brand Coach will offer up to 30% off in celebration of its renewal, and brands such as Nike, Adidas, Barbour, Lacoste, Handsome (Time, The Cashmere, System), and New Balance Kids will also offer additional discounts of 20-30%.

There will also be exclusive events at Lotte Mall Dongbusan Branch. From October 31 to November 5, a special Levi's Clearance Sale will be held at a special store on the first floor, offering discounts of up to 90%. Golf brand G/FORE will provide up to 65% off, and at Maison Hall, a living specialty zone, various living brands such as Sealy and Simmons will offer discounts of up to 80%.

Yoon Hyungjin, General Manager of Lotte Mall Dongbusan Branch, said, "Sur-Price Week is our signature event, offering the most attractive products and benefits of the year," adding, "We have prepared a variety of events so customers can get ready for winter at reasonable prices."

This content was produced with the assistance of AI translation services.