Jeonbuk Province to Offer Up to 20% Special Discount on Local Gift Certificates

Until November 9... During the Korea Grand Festival

During the 12-day 'Korea Grand Festival,' which will be held from October 29 to November 9, Jeonbuk Province will temporarily offer a special discount of up to 20% on local gift certificates in all 14 cities and counties within the province.

Jeonbuk Provincial Government Office building. Provided by Jeonbuk Province

According to the province on October 27, this measure has been introduced to boost local consumption and support increased sales for self-employed business owners and small merchants. The program will operate by adding an extra 5% to the existing discount rate.

With this special offer, the discount rate in general areas-Jeonju, Gunsan, Iksan, and Wanju-will increase from the current 13% to 18%. In the 10 cities and counties designated as areas with declining populations, the discount will rise from the current 15% to 20%.

This discount will be available only for the duration of the festival and will be offered until the allocated budget is exhausted. Each city and county will determine the method of applying the discount in consultation with their operating agencies. To further encourage consumption, the program will mainly use a 'cashback method,' in which an additional 5% of the amount spent with local gift certificates during the event period will be credited back to the user.

The province plans to issue approximately 1.7 trillion won worth of local gift certificates throughout 2025. This is a core regional economic policy designed to support both the stability of residents’ daily economic lives and increased sales for local businesses. By distributing these gift certificates, the province aims to stimulate local consumption and provide tangible support to small business owners in neighborhood shopping districts and traditional markets.

In particular, this special discount linked to the 'Korea Grand Festival' is part of the broader regional economic revitalization strategy. The focus is on providing practical consumption benefits that residents can directly feel, going beyond a temporary discount.

To ensure the efficient operation of this event, the province has established its own monitoring plan to prevent illegal distribution. There will also be active promotional efforts via the local gift certificate app, municipal websites, and local media outlets.

Kim Intae, Director of Corporate Attraction Support, stated, "This special discount is a valuable opportunity to invigorate local businesses and provide residents with meaningful consumption benefits. As the offer may end early if the budget runs out, we encourage residents to purchase local gift certificates in advance and make full use of them during the event period."

This content was produced with the assistance of AI translation services.