Dongchae Lee: "Ecopro to Lead the Global Market with the Responsibility of a 'National Representative' in Batteries"

Founder Dongchae Lee Delivers Ecopro's Anniversary Address
"We Must Create a History of Innovation and Global Leadership"

Dongchae Lee, founder of Ecopro, reaffirmed his commitment to leading the global market with the responsibility of being a 'national representative' in the battery industry, drawing on the passion and spirit of challenge from the company's early days as Ecopro marks its 27th anniversary.

Dongchae Lee, founder of Ecopro, is delivering a commemorative speech at the 27th anniversary ceremony held at the headquarters in Ochang, Chungbuk. Ecopro

On October 22, founder Dongchae Lee stated in his commemorative speech, "If the past 27 years have been a 'history of challenges and pioneering,' the next 27 years will be a 'history of innovation and global leadership.' Let us strive to become a truly recognized eco-friendly and secondary battery leader on the world stage."

Lee recalled, "Ecopro began 27 years ago in a small space of about 33 square meters in Seocho-dong, Seoul, with just one employee. Now, we are expanding globally. The energy of challenge that turned the impossible into possible will be the driving force to turn today's crisis into opportunity."

He continued, "The environmental business was founded on the belief that it is an absolute industry that will continue to grow as long as humanity exists. Ecopro's history is about creating something from nothing and opening paths no one else has taken." He emphasized, "What allowed us to turn crisis into opportunity was securing our own technological capabilities. Only by achieving unrivaled technological superiority and cost competitiveness that no one can match can we secure a dominant position in the market."

Lee also announced, "At the end of next month, the cathode material plant in Debrecen, Hungary, will be completed. For the first time among domestic cathode material companies, we have established a large-scale local production system in Europe. With an annual capacity of 50,000 tons, this plant will become a key global hub for electric vehicle batteries by entering the local market with new products."

Finally, Lee stated, "Ecopro must become a company that grows together with the local economy. During my tenure, we will not establish a corporation in the Seoul metropolitan area or build a flashy company building, but will grow together with the region."

Meanwhile, during the anniversary ceremony, Ecopro also recognized outstanding employees and long-serving staff who have embodied the company's core values of change and innovation, challenge, and trust. This year's Ecopro Person of the Year award was given to Director Jo Janghun of the Ecopro Management Division and Team Leader Lee Sunryeol of the Ecopro EM Quality Assurance Team. Director Jo was recognized for his contributions in identifying advanced management strategies, while Team Leader Lee was highly praised for his role in improving quality assurance as the person in charge of process quality.

This content was produced with the assistance of AI translation services.