Tving Employees to Use ChatGPT: "Driving Practical Applications and Organization-Wide Innovation"

ChatGPT Enterprise to Be Provided
AI Integrated into Content Planning and Data Analysis
"Leading AI-Based Innovation in the OTT Industry"

On September 11, Tving, a leading online video service (OTT) in South Korea, announced that it will provide ChatGPT to all employees in order to expand company-wide use of artificial intelligence (AI) and drive work innovation.

All Tving employees will be able to use ChatGPT Enterprise without any separate application process by logging in through the company's integrated authentication system (OKTA).

Tving's strategy is to further advance its AI-based work environment and accelerate digital transformation across the organization. The company plans to actively utilize AI in a wide range of practical areas, including coding, research, report structuring, report writing, drafting marketing content, and summarizing trends.

In particular, Tving aims to enhance both work efficiency and creativity by integrating AI into content planning and data analysis, which are specialized areas of the OTT business. The company will also pursue customized advanced work processes tailored to the characteristics of each department.

Tving will share outstanding examples of AI utilization internally and operate programs that cover a wide range of topics, from practical applications to advanced usage methods. The company plans to drive organization-wide innovation in areas such as strategic planning, creative production, and data-driven decision-making.

A Tving representative stated, "Because the OTT industry is rapidly changing, agile decision-making and efficient operations are essential. This initiative is not just about improving work efficiency, but marks a turning point for Tving to become an AI-first organization and a crucial milestone in leading AI-based innovation within the OTT industry."

This content was produced with the assistance of AI translation services.