A Plan to Revitalize the Original Downtown Commercial District

Yeongju City will hold the "Yeongju Time Travel: Alley Play with Mom and Dad" experience event from September 13 to 14 in the area around Huseong Market in Yeongju 1-dong.


This event is part of the "2025 Neighborhood Commercial District Development Project," organized by the Ministry of SMEs and Startups and the Small Enterprise and Market Service. It has been planned as a flagship program to revitalize the original downtown commercial district.

The scene of Yeongju Huseong Market where the alley play experience event is held

The scene of Yeongju Huseong Market where the alley play experience event is held

View original image

The event program is designed so that families can enjoy nostalgic games together, such as hopscotch, stone-throwing, jegichagi (Korean shuttlecock game), ttakji-chigi (slap-match), rubber band jumping, making dalgona candy, and "Mugunghwa Flower Has Bloomed." The target participants are children aged 5 to 12 and their guardians, with each team consisting of two people.


The event will be held three times a day (11:00 a.m., 1:00 p.m., and 3:00 p.m.) over two days, with 15 teams recruited for each session. The participation fee is 6,000 won per team.


Participants can register through the QR code on the event poster, and a limited number of on-site registrations will also be accepted.


As side events, there will be hands-on activities such as heart-shaped mother-of-pearl dreamcatchers, traditional knot keyrings, and mug cup making at the Modern History and Culture Experience Center and the Red Puppet Theater. In the "Graffiti Zone," children can freely draw on the walls of Yeongju's downtown buildings. Additionally, a flea market with 12 booths will operate at the event venue, selling Yeongju's local agricultural products and regional handicrafts. Participants who complete the bingo mission will receive a souvenir.


This event is also linked to modern history experiences and the "Hundred-Year Store & Long-Established Restaurant Gourmet Tour." Tourists who register in advance can explore Yeongju's major attractions and alleys, and taste food at long-standing establishments. Through this, the "Yeongju Commercial District" aims to establish itself as a tourism content hub combining culture, history, and gastronomy, while increasing visitor stay time and spending to help boost the local economy.


Yeongju City hopes that this event will not remain a simple hands-on festival, but will become a flagship content of the "2025 Neighborhood Commercial District Development Project," promoting structural improvement and branding of the original downtown commercial district. The city also plans to link this to future autonomous commercial district revitalization projects, expanding participation from residents and merchants and building a sustainable commercial district model.



Jung Kyowan, Director of the Yeongju City Job and Economy Division, stated, "Through alley play that families can enjoy together, we will revive the charm of the forgotten alleys in the original downtown and enhance the competitiveness of local small businesses and the commercial district as a whole."


This content was produced with the assistance of AI translation services.

© The Asia Business Daily(www.asiae.co.kr). All rights reserved.

Today’s Briefing