Comprehensive Brand Agency BAT Selected as Official Naver Partner
Comprehensive brand agency BAT announced on September 9 that it has been selected as an official partner of Naver.
The official partner status of Naver is a qualification granted only to a select number of specialized agencies through a rigorous evaluation process. BAT explained that, through this selection, it will be able to provide more advanced marketing services to its clients by utilizing the latest advertising information, technical support, and advanced training programs offered by Naver, thereby securing key competitiveness to respond swiftly to market changes.
Naver, as a core platform with over half of the domestic search market share, is considered an essential marketing channel for businesses in Korea. BAT's selection as an official partner is seen as a new turning point that can maximize client business performance based on Naver's influence.
Founded in 2016, BAT is a global comprehensive brand agency providing a wide range of services including brand strategy consulting, identity design, advertising campaigns, social content management, and performance marketing. The agency has more than 180 advertising, marketing, and branding experts across over 30 roles, and has carried out over 400 brand campaigns to date.
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Currently, BAT serves 125 corporate clients, including Kakao, RyuTen, and Bithumb, maintaining rapid growth with an average annual sales growth rate exceeding 100%. As of 2024, its sales surpassed 85 billion won.
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