Kakao to Hold 'if(kakao)' Conference Next Month... KakaoTalk Renewal Plan to Be Unveiled

KakaoTalk Renewal, New AI Services, and Joint Products with OpenAI to Be Unveiled

On August 28, Kakao announced that it will hold the "if(kakao)25" conference at the "Kakao AI Campus" in Yongin, Gyeonggi Province, from the 23rd to the 25th of next month. During this year's if(kakao) event, Kakao will unveil its KakaoTalk renewal plan and the results of its collaboration with OpenAI.

Now in its seventh year, if(kakao) is an event where Kakao Group shares its technological experiences and achievements. Kakao has set the slogan for this year's conference as "Possibility Becomes Everyday," and plans to showcase its accomplishments and outcomes in making artificial intelligence (AI) more accessible to the public.

Kakao announced on the 28th that it will hold the 'if(kakao)25' conference from the 23rd to the 25th of next month at the 'Kakao AI Campus' in Yongin, Gyeonggi Province. Photo by Kakao

On the first day of the conference, August 23, CEO Jeong Sinha will announce the KakaoTalk renewal, new AI services, and joint products developed with OpenAI. Following this, Chief Product Officer Hong Mintak will introduce the specific direction for the KakaoTalk renewal, and Kim Byunghak, Kanana Performance Leader, will present the advancement process and achievements of the Kanana model, which was developed in-house.

The second day will focus on Kakao's AI capabilities. Kim Byunghak will share use cases of the Kanana model along with strategies for developing agentic AI models. Next, Lee Sangho, AI Safety & Quality Performance Leader, will discuss Kakao's efforts and plans for AI ethics and safety, and Chief Technology Officer Jeong Gyudon will share the achievements of transitioning to AI-native over the past year.

In addition, both days' keynote sessions will feature attempts to expand the AI agent ecosystem, including on-device AI and the open MCP platform "PlayMCP." Beyond technical sessions, there will also be sessions on a variety of topics such as advertising, design, emoticon trends, and building an ecosystem with creators.

The final day, August 25, will be "Crew Day" for Kakao crew members (employees), featuring special programs where Kakao Group developers can share technical know-how and network with each other.

Registration for the conference is available on the official if(kakao) website from 12:00 p.m. on August 28 until September 8. Final participants will be selected by lottery from among the applicants and notified through a separate channel.

A Kakao representative stated, "This year's if(kakao) will be an opportunity to concretely demonstrate Kakao's ongoing transformation and technological capabilities as we turn possibilities into everyday reality. Going forward, Kakao will continue to expand touchpoints so that everyone can naturally experience AI in their daily lives, leading the way in making AI accessible to the public."

This content was produced with the assistance of AI translation services.