KB Securities Holds "Happy Ddukdak Kkaebi Securities Bazaar"

KB Securities announced on the 26th that it held the "Happy Ddukdak Kkaebi Securities Bazaar" on the 25th in collaboration with the Green Umbrella Children’s Foundation to support children and youth who care for family members.

On the 25th, before the Happy Ddukdak Kkaebi Securities Bazaar at the KB Securities headquarters, KB Securities CEO Sunghyun Kim (right), CEO Honggu Lee (left), and Green Umbrella Children's Foundation Chairman Younggi Hwang (center) are taking a commemorative photo. KB Securities

Children and youth who care for family members are those who directly look after family members suffering from illness, disability, or old age. Because of this, they face difficulties in maintaining a normal school life and preparing for their future, and even after becoming adults, they may encounter unemployment, social isolation, and poverty. Therefore, there is an urgent need for social attention and support for these children and youth.

In response, KB Securities organized the Happy Ddukdak Kkaebi Securities Bazaar together with the Green Umbrella Children’s Foundation as part of the "Dream Returns" project, which aims to give children and youth who care for family members the opportunity to dream again.

Prior to the bazaar, KB Securities introduced the challenging realities faced by these children and youth to its employees through an internal broadcast. This led to voluntary participation from employees, resulting in the collection of over 500 donated items. Thanks to the enthusiastic interest and support from employees, the bazaar was a great success.

This bazaar featured a variety of events, including a charity auction of donated items, a free market for employees, a pop-up store for small business owners, and a roulette event for buyers. In addition, a micro-donation page was launched to allow employees to send their heartfelt support to children and youth who care for family members.

KB Securities plans to provide financial support tailored to the needs of 50 children and youth who care for family members, using proceeds from the sale of items at the bazaar as well as additional donations. This support will cover housing, medical, and living expenses.

Sunghyun Kim and Honggu Lee, CEOs of KB Securities, stated, "It is heartbreaking that children and youth, who should be dreaming of their futures and becoming the core of our society, are living difficult lives due to challenging family circumstances. Starting with this bazaar, KB Securities will take the lead in providing ongoing attention and diverse support so that children and youth who care for family members can dream of their futures once again."

KB Securities is actively engaged in a variety of social contribution activities with "care" and "coexistence" as its core values. The company has operated the "Rainbow Classroom" program for 17 years to improve the educational and play environments of children both in Korea and abroad. In addition, it supports the overcoming of low birth rates and encourages childbirth by providing emergency funds to 16 crisis pregnancy counseling centers nationwide.

This content was produced with the assistance of AI translation services.