Gumsan Ginseng Signs $1.83 Million Export Agreement in Malaysia

Participation in Malaysia's Largest Food Exhibition
Opening Doors to the Local Halal Market

Gumsan County Participation at the 2025 Malaysia International Food and Beverage Exhibition (Photo by Gumsan County)

Gumsan ginseng has made inroads into the Malaysian market, achieving results with the signing of export contracts and business agreements totaling 1.83 million dollars.

Gumsan County participated in the 'Malaysia International Food & Beverage Trade Fair 2025', entering the Malaysian market and achieving export contracts and business agreements worth 1.83 million dollars. Of this total, contracts worth 61,000 dollars were signed on-site during the event.

The participating companies from the region were four in total: Gumsan Deokwon Ginseng Herb Farming Association Corporation, Gumsan Mall, Daedong Korean Ginseng, and Cheonnyeon Hongsam.

This event, recognized as Malaysia's leading food and beverage exhibition, was held in Kuala Lumpur, Malaysia, from July 30 to August 1, and served as a platform connecting professionals in the global food and beverage industry.

The county operated a Gumsan Ginseng Pavilion within the exhibition hall, where local buyers showed interest in ginseng raw materials, ginseng beverages, red ginseng tea, ginseng powder, and halal products such as red ginseng energy drinks.

Additionally, a live broadcast by local influencers was held for about three hours against the backdrop of the Gumsan Ginseng Joint Promotion Pavilion, achieving 88,000 views and generating enthusiastic responses while promoting the products of each participating company.

Gumsan County Participation at the 2025 Malaysia International Food and Beverage Exhibition (Photo by Gumsan County)

An official from the county stated, "We will work to create a practical trading environment by ensuring that companies participating in the exhibition continue to interact with buyers and distribution partners they met locally," adding, "We also plan to review various approaches to the Malaysian and halal markets."

He further stated, "This year, we will do our best to support local companies' participation in overseas export exhibitions operated together with the Gumsan Ginseng Herb Industry Promotion Institute, in order to globalize Gumsan ginseng and enhance export competitiveness and export activation for local businesses."

This content was produced with the assistance of AI translation services.