"10.06 Million Monthly and 2.04 Million Daily Active Users in July... Industry's Highest"

KB Kookmin Card announced on August 5 that the number of customers registered for the KB Pay application surpassed 15 million at the end of last month.


KB Pay Surpasses 15 Million Registered Users and 10 Million Monthly Active Users View original image

The number of registered customers grew from 11.24 million in 2023, to 13.71 million at the end of last year, and reached 15.11 million at the end of last month.


KB Kookmin Card explained that it has continuously strengthened its content and improved its services while building a 'one platform' system.


Last month, both the monthly and daily active users reached the highest levels in the industry.


The number of monthly active users (MAU) for KB Pay was 7.36 million at the end of 2023, 8.26 million at the end of last year, and 10.06 million at the end of last month. Compared to the end of 2023, this is an increase of approximately 37% (2.7 million) last month.


The number of daily active users (DAU) also increased, rising from 1.72 million at the end of 2023, to 1.73 million at the end of last year, and 2.04 million at the end of last month. This represents an increase of about 19% (320,000) compared to the end of 2023.


The amount of time customers spent using the service also grew. The average monthly usage time per person was 14.42 minutes at the end of 2023, 14.89 minutes at the end of last year, and 16.32 minutes at the end of last month. This marks an increase of about 13% (1.9 minutes) compared to the end of 2023.



A representative from KB Kookmin Card said, "We will continue to expand personalized service areas using platform data and provide more content essential to daily life, delivering an innovative customer experience."


This content was produced with the assistance of AI translation services.

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