BBIA Selected as Olive Young PICK Brand for July... Targets Summer with Tanning Sanrio Characters Edition
‘Tanning Sanrio Characters Edition’
Olive Young Exclusive Launch on July 1
The beauty brand BBIA announced that it is participating in the Olive Young and Sanrio Characters collaboration project and has been selected as the Olive Young PICK color cosmetics brand for July.
Through this collaboration, BBIA will launch the "Tanning Sanrio Characters Edition" themed around Sanrio Characters "Pochacco" and "Pompompurin" as an Olive Young exclusive limited edition starting July 1.
The "Tanning Sanrio Characters Edition" consists of BBIA's best-selling products: "Over Glaze," "Last Velvet Tint," "Last Auto Gel Eyeliner 1+1 Special Set," "Last Auto Gel Eyeliner Mini Book," and "Oh Stay Concealer Special Set." All products feature adorable tanning Sanrio Characters packaging, enhancing their collectible value. For some items, Olive Young offers a special benefit of a mini product gift with the purchase of a special set.
"Over Glaze" is a gloss that creates a clear, plump over-lip look with vibrant colors. It is available in a total of five shades: "01 Peachdang," "02 Figdang," "06 Peanutdang," "10 Strawberrypongdang," and a new shade, "12 Appledang," which is a clear and refreshing apple red. These are released in limited tanning Pochacco and tanning Pompompurin packaging. Notably, "06 Peanutdang" and "12 Appledang" are part of Olive Young's special set, which includes a tint stand, further enhancing their collectible value.
"Last Velvet Tint" is one of BBIA's signature products, loved for its trendy color spectrum and lightweight, comfortable velvet formula. Five shades?"V17 Flower Breeze," "V40 Summer Rose," "V02 Vitality Up," "V21 Documentary Standard," and "V41 Summer Berry"?are released in tanning Pochacco and tanning Pompompurin packaging. Additionally, "V17 Flower Breeze" and "V40 Summer Rose" are available in Olive Young special sets that include new mini shades: "V53 Summer Mellow" and "V54 Summer Blush," respectively.
The "Last Auto Gel Eyeliner 1+1 Special Set" is a multi-functional product with a soft texture and strong fixing power, suitable for shading, aegyosal, and eye-opening effects. The tanning Pochacco and tanning Pompompurin package design adds to its appeal and practicality. The "01 Aegyosal Shading Liner" includes No. 11 Linen Beige and No. 13 Peanut Beige, while the "02 Aegyosal Eye-opening Liner" includes No. 18 Moon Shower and No. 20 Mauve Burn shades.
Additionally, the "Last Auto Gel Eyeliner Mini Book" allows for watercolor-like clear eye makeup and comes in three mini sizes: Pink Pastel, Rosy Pastel, and Peanut Beige, making it suitable for various eye looks from aegyosal to shading and eye-opening effects. The "Oh Stay Concealer Special Set" features a thin and wide coverage formula with an integrated spatula applicator for easy base makeup. As an Olive Young exclusive, it also includes a mini "Oh Paint Concealer (Green)" as a gift.
The BBIA Tanning Sanrio Characters Edition will offer special discounts through the Olive Young "Olive Young PICK" promotion throughout July and will be available both online and at Olive Young stores nationwide. In the first week of July, discounts of up to 34% will be applied.
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A BBIA representative stated, "The Tanning Sanrio Characters Edition, which evokes the refreshing feeling of a summer vacation just by looking at it, was designed as a collection that inspires a desire to collect, featuring BBIA, tanning Pochacco, and tanning Pompompurin." The representative also said, "We recommend experiencing a refreshing summer vacation makeup look with this Olive Young exclusive product, which combines limited-edition packaging of BBIA's best products, practical special sets, and reasonable prices."
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