Excellence Award at the Rural Development Administration's Promotional Workshop Video Contest
Sejong City Agricultural Technology Center recognized for creative video on agricultural safety

The second from the right, Jaehoon Lee, Rural Development Officer / Photo by Sejong City Agricultural Technology Center

The second from the right, Jaehoon Lee, Rural Development Officer / Photo by Sejong City Agricultural Technology Center

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The Sejong City Agricultural Technology Center announced on June 27 that it had won the Excellence Award at the 2025 Agriculture and Rural Video Contest, which was held as part of a promotional workshop organized by the Rural Development Administration.


The contest was designed to raise public interest by soliciting creative and original videos on topics such as the importance and appeal of agriculture and rural areas, as well as new technologies.


Twenty-two teams of staff from agricultural research and technology centers across the country participated in fierce competition. Jaehoon Lee, Rural Development Officer at the Sejong City Agricultural Technology Center, submitted a video that used the popular social media meme "Seoyeoljeongri" to highlight the importance of preventing musculoskeletal disorders that can occur during farm work.


Jaehoon Lee received high marks for effectively and engagingly conveying information about musculoskeletal disorder prevention projects, which are being promoted this year through the citizen participatory budget, as well as agricultural safety education, in a short video (shorts) of about one minute.


In particular, the video was produced in a way that would appeal not only to farmers but also to the general public. After passing the first round of evaluations based on view counts, it went on to receive the Excellence Award following a rigorous review by an expert judging panel.


An official from the Agricultural Technology Center stated, "This will serve as an opportunity to raise safety awareness in the field of agriculture and contribute to the improvement of the farming environment," adding, "We will continue to do our best to promote and provide education for the health and safety of farmers."





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