Ayung FBC Launches 'Kendall Jackson X Oyster Bay' Set: "Two Summer-Inspired Wines in One"

Published 23 Jun.2025 08:37(KST)

Kendall Jackson Chardonnay from the U.S. and Oyster Bay Sauvignon Blanc from New Zealand
A best-selling combination of two brands... Now available at GS25

Ayung FBC, a comprehensive alcoholic beverage company, announced on June 23 that it will exclusively launch the "Kendall Jackson X Oyster Bay White Wine Set" at GS25 convenience stores. This set features two popular white wines representing the United States and New Zealand.

Ayung FBC Launches 'Kendall Jackson X Oyster Bay' Set: "Two Summer-Inspired Wines in One"

The Kendall Jackson X Oyster Bay set consists of Kendall Jackson Vintner's Reserve Chardonnay, which holds the number one market share in the U.S. Chardonnay market, and Oyster Bay Sauvignon Blanc, a leading Sauvignon Blanc from New Zealand. This limited-edition set has been specially prepared for the summer season. The set is priced at 69,000 KRW and is available exclusively at GS25 convenience stores.

Kendall Jackson Vintner's Reserve Chardonnay is a premium white wine that ranks first in Chardonnay sales in the United States. It boasts a rich and smooth taste, blending ripe tropical fruit aromas with notes of vanilla and oak aging. Its soft texture and balanced acidity make it an excellent pairing with cream pasta, grilled chicken, and poultry dishes.

Oyster Bay Sauvignon Blanc is a signature white wine from the Marlborough region of New Zealand. It features vibrant aromas of grapefruit, lime, and herbs, along with a refreshing style highlighted by pronounced minerality. It pairs exceptionally well with seafood, salads, and Asian-inspired cuisine.

Through this launch, Ayung FBC aims to increase the accessibility of white wine during the hot summer months and expand wine consumption within the convenience store channel. A representative from Ayung FBC stated, "With the Kendall Jackson X Oyster Bay set, we wanted to offer a sense of satisfaction from familiarity to wine enthusiasts, and an approachable entry-level wine for those trying wine for the first time."