Gyeongbuk Culture and Tourism Corporation (President Kim Namil) announced on May 26 that it held a volunteer rice planting activity to assist farming labor at Daraknon in Yongpoli, Nakdong-myeon, Sangju. The event was attended by more than 40 people, including employees of the corporation, the Traffic and Energy Division of Sangju City Hall, Nakdong-myeon officials, and members of the local hometown association.


This volunteer activity was carried out to help alleviate the shortage of rural labor and to promote coexistence with the local community. Participants entered the rice paddies themselves to plant seedlings, working up a sweat as they experienced firsthand the realities of labor shortages on farms and the importance of agriculture.

Employees of Gyeongbuk Culture and Tourism Corporation are working hard volunteering to plant rice seedlings at Sangju Daraknon.

Employees of Gyeongbuk Culture and Tourism Corporation are working hard volunteering to plant rice seedlings at Sangju Daraknon.

View original image

After the volunteer work, officials from the corporation, local residents, and Sangju City representatives discussed ways to discover sustainable tourism resources utilizing the natural ecosystem. They also reaffirmed the importance of building an ESG cooperation model involving the public sector, private sector, and local communities.


Meanwhile, Daraknon in Yongpoli, Sangju, is gaining attention as a popular photo spot on social media for its unique terraced rice fields. The corporation also conducted drone filming to promote the beautiful scenery of Daraknon as a tourism resource and plans to contribute to revitalizing rural tourism in the region by developing rural experience tourism content in the future.


President Kim Namil stated, "Yongpoli Daraknon is a valuable asset that embodies the ecological and cultural values of rural Gyeongbuk," adding, "The corporation will continue to take the lead in ESG practices by creating sustainable tourism models together with the local community."





This content was produced with the assistance of AI translation services.

© The Asia Business Daily(www.asiae.co.kr). All rights reserved.

Today’s Briefing