AI Home Care Services Offer Solutions to Low Birth Rates and Aging Population

Cheongsoyeonguso Hosts Policy Roundtable on Solutions for Low Birth Rates and Aging Population
Economic Growth Committee of the Democratic Party’s Presidential Candidate and Industry Leaders Participate

There was an opinion that artificial intelligence (AI) home care platforms could contribute to addressing the national challenges of low birth rates and an aging population.

On May 26, Life Research Institute, which operates the home cleaning platform "Cheongsoyeonguso," held a policy roundtable at its Pangyo headquarters with representatives from the Democratic Party of Korea, leaders from the home care service industry, and experts. This roundtable was jointly organized with the Economic Growth Committee, which is directly affiliated with the Democratic Party's presidential candidate, to discuss the social value of platform-based home care services and ways to link them with policy initiatives.

Yeon Hyunju, CEO of Life Research Institute (right), is handing over a policy proposal for AI caregiving startups to Ando Geol, Senior Vice Chairman, and taking a commemorative photo. Life Research Institute

The roundtable was attended by six key policy members from the Economic Growth Committee, including Ando Geol, Senior Vice Chairman and National Assembly member; Moon Cheolwoo, Chairman of the Financial Innovation Subcommittee; and Lim Changgyu, Vice Chairman of the Financial Innovation Subcommittee. Other participants included Kim Kyungseon, professor at Korea Polytechnic University (former Vice Minister of Gender Equality and Family), Yeon Hyunju, CEO of Life Research Institute, Jung Jiye, CEO of MamPyeonhanSesang, as well as representatives from the AI home care industry, home service workers, and service users.

On this day, Ando Geol stated, "We are focusing on ways in which AI-based platforms can help fill the gaps in home care services to address low birth rates and an aging population," and added, "We will listen to on-site proposals regarding new policies related to everyday services and consider how to incorporate them into future directions." Moon Cheolwoo, Chairman of the Financial Innovation Subcommittee and professor at Sungkyunkwan University, explained that there is a need for policies to promote investment in innovative business models that apply AI technology to offline home helper services.

Additionally, Yeon Hyunju, CEO of Cheongsoyeonguso, and Jung Jiye, CEO of MamPyeonhanSesang, shared the process of advancing their platforms by integrating AI technology, as well as user cases that highlight the realities of balancing household chores and childcare, and how these services have become essential infrastructure in daily life. The voices of more than ten actual customers and service workers were also included, leading to discussions on effective policy directions centered on the needs of policy recipients.

Yeon Hyunju stated, "Home care platforms are not just about convenience in daily life; they play a key role in establishing a culture of work-life balance and building social care infrastructure," and added, "I hope this roundtable will serve as a practical opportunity for the voices from the field to be connected to policy."

This content was produced with the assistance of AI translation services.