Samil PwC Unveils Accounting and Finance-Focused AI Solutions at "AI Expo"

First Korean Accounting Firm to Participate

Samil PwC announced on May 19 that it participated in the "2025 International Artificial Intelligence Expo," held from May 14 to 16 at COEX in Gangnam-gu, Seoul, where it showcased its AI technology capabilities specialized in accounting and finance and took part in various seminars.

Soojung Jung, Director at Samil PwC, introduced the AI solution developed by Samil PwC at the "2025 International Artificial Intelligence Expo" held on the 15th. Samil PwC

Samil PwC was the first Korean accounting firm to participate in this AI Expo, which featured more than 300 companies and organizations from 11 countries. The firm operated its own booth to introduce a variety of AI-based solutions. Among them, the "AI Accountant" is a specialized chatbot for accounting standards and accounting treatment, which leverages Samil PwC's extensive domain knowledge to provide practical judgments and application cases for various accounting issues. In addition, the "AI Contract Analysis," "Document AI," and "Internal Accounting Management System (KSOX) AI" tools are vision AI solutions for analyzing companies' proprietary documents. These tools automatically summarize and analyze various contracts to suggest review and accounting treatments, and support the automation of voucher and internal accounting documentation tasks.

Furthermore, the "Disclosure Platform AI," which expands the application of AI technology to disclosure tasks, was also introduced. This solution is evaluated as a result of providing company-oriented solutions through AI analysis to address the recent frequent issues of disclosure errors and omissions.

Lee Seunghwan, leader (Partner) of the AX Node at Samil PwC, who participated in the AI Expo, stated, "Through this exhibition, we were able to demonstrate how Samil PwC's innovative AI solutions can make a practical contribution to corporate operations," adding, "While accounting firms have so far played the role of experts in corporate finance, going forward, we will become partners leading the AI transformation (AX) of corporate finance."

Meanwhile, Samil PwC also attended major seminars held at the exhibition that explored the changing trends within the industry. At the "AI Synergy Global Link" seminar, Samil PwC's dedicated global IPO team gave a lecture for AI companies seeking to expand overseas, providing insights on considerations for entering major countries through IPOs and the business environments of key countries. Daniel Fertig, who spoke as a lecturer, advised, "On the global stage, success or failure is determined not only by AI technological prowess but also by pre-entry strategies based on an understanding of each country's regulations."

In addition, during the "All In AI" seminar, a panel discussion on industry-specific AI technologies featured Lee Seunghwan as a panelist for the accounting AI field, where he shared practical case studies and discussed how AI technology will reshape the industry. Lee emphasized, "AI technology is not just enabling simple automation but is fundamentally transforming the paradigm of the accounting and finance sector."

With this AI Expo as a starting point, Samil PwC plans to widely share its AI-based accounting innovation technologies and case studies and further solidify its position as a global expansion strategy partner.

This content was produced with the assistance of AI translation services.