Credit Union Unveils New Advertisement Highlighting Global Network
The National Credit Union Federation of Korea announced on May 2 that it has launched a new advertisement highlighting global cooperative finance.
This advertisement emphasizes that the Credit Union is not an organization limited to Korea, but a global financial network connecting 400 million people across more than 100 countries, delivering the core message of "Global Credit Union."
In the advertisement, actress Jo Boah, the model for the Credit Union, appears and highlights the diverse activities of overseas credit unions actively operating in the United States, Africa, South America, Europe, as well as those in Korea. The campaign uses the Credit Union's signature commercial song, "Eobuba Song," and the advertisement will be broadcast not only on TV but also across various digital platforms such as YouTube, Instagram, and other social networking service (SNS) channels.
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Kim Yoonsik, Chairman of the National Credit Union Federation of Korea, stated, "This advertisement is a meaningful attempt to inform the public about the role the Credit Union plays not only in Korea but also on the global stage," and added, "We will continue to strengthen the brand image of 'Global Finance, Credit Union' through a variety of activities in the future."
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