Gukddeok Launches 'Gukddeok Ramyeon Bar'... "Focusing on Improving Corporate Welfare and Employee Satisfaction"

Choi Soon-jong (right), CEO of EN Creative, and Shin Young-seok, CEO of Beomil Industry, are posing for a commemorative photo after signing the agreement at the business agreement ceremony for global business expansion and new product development between Beomil Industry and EN Creative, held on the 19th at the EToday Building in Gangnam-gu, Seoul. Photo by Eyes Vision

Domestic meal kit tteokbokki specialist ‘Chueok-ui Gukminhakgyo Tteokbokki (Guktteok)’ announced on the 3rd the launch of its corporate welfare service ‘Guktteok Ramen Bar’ for busy office workers.

The Guktteok Ramen Bar, where warm ramen can be conveniently prepared and enjoyed in the office, is a subscription-based corporate welfare service providing unmanned ramen cooking machines along with ramen and meal replacement convenience foods.

To launch this service, last month they signed a strategic business agreement (MOU) with Beomil Industry (House Cook), a manufacturer of ramen cooking devices.

Beomil Industry will supply high-quality unmanned ramen cooking machines and provide technical support for the stable operation of the Ramen Bar. Through this, service subscribers will be able to establish a more efficient and convenient cooking environment. Additionally, Guktteok introduced a new product, ‘Hangang Rabokki,’ which can be easily cooked using the unmanned ramen cooking machine.

Hangang Rabokki features a two-serving portion with added ramen noodles to tteokbokki, faithfully recreating the taste of nostalgic snack bars. With its spicy-sweet sauce, chewy rice cakes, and the harmony of ramen noodles, it is a product that anyone can easily enjoy as a delicious meal.

A Guktteok representative stated, “The Ramen Bar service focuses not only on providing simple meals but also on enhancing corporate welfare and increasing employee satisfaction,” emphasizing, “We plan to present a new paradigm in corporate welfare and expand Guktteok’s influence domestically and globally along with the expansion of new business models.”

They added, “There has already been a lot of positive feedback about increased employee satisfaction in various work environments such as large corporations, startups, and public institutions that are currently subscribing to the service,” and “We plan to add more diverse features in the future, including customized menu recommendation functions for each company, premium topping options, and a mobile reservation system.”

This content was produced with the assistance of AI translation services.