Achieved a 52.3% Compound Annual Growth Rate Since Founding

Featuring announced on the 31st that it surpassed 5 billion KRW in sales last year, achieving its highest revenue ever.


Founded in 2019, Featuring has grown with a compound annual growth rate (CAGR) of 52.3%. Featuring attributed its success to the significant increase in demand for influencer marketing campaigns by domestic brands, driven by the popularity of Korean cultural content such as K-Beauty and K-Pop last year, which also expanded its cumulative number of clients by 51.1% year-over-year to 13,000.

Featuring announced on the 31st that it surpassed 5 billion KRW in sales last year, achieving its highest-ever revenue. Photo by Featuring

Featuring announced on the 31st that it surpassed 5 billion KRW in sales last year, achieving its highest-ever revenue. Photo by Featuring

View original image

This year, Featuring established a local subsidiary in Japan during the first half of the year to strengthen its cross-border marketing business model between Korea and Japan. It plans to actively promote the 'Featuring Japan' solution by participating in IT and marketing exhibitions in Japan and pursue open innovation collaborations with local large corporations.



Jang Ji-hoon, CEO of Featuring, stated, "This year, we will create meaningful results not only in the domestic market but also overseas by expanding global sales opportunities."


This content was produced with the assistance of AI translation services.

© The Asia Business Daily(www.asiae.co.kr). All rights reserved.

Today’s Briefing