Jeonnam Province Supports Promotion of Sarangae Supporters Discount Affiliates

Expectations for Boosting Tourism and Promoting Sales of Local Agricultural and Specialty Products

Jeonnam Sarangae Supporters Promotional Material. Provided by Jeonnam Province

Jeollanam-do has surpassed 592 participating discount stores for the Jeonnam Sarangae Supporters program, which is being actively promoted to revitalize tourism and boost sales of local agricultural and specialty products. The province has now begun full-scale support for promoting these discount stores.

Since recruitment began in September 2022, the Jeonnam Sarangae Supporters have grown to over 560,000 members. Various benefits are provided, including discounts at tourist attractions, accommodations, restaurants, and traditional markets in the Jeollanam-do area, a 10,000 won discount at the Namdojangteo online shopping mall, and a 10,000 won discount on Namdo accommodations through the Jeonnam tourism platform JN Tour.

Jeollanam-do plans to strengthen publicity and support for these discount stores by utilizing various channels such as social media and broadcast media, aiming to provide benefits and contribute to revitalizing the local economy.

In fact, on the 14th, a promotional video introducing representative discount stores in Yeosu and Jangheung was produced using foreign influencers, and it received over 60,000 views in just two days, garnering a great response.

In October and November last year, major discount stores in Mokpo, Naju, and Jindo were introduced through terrestrial broadcasts such as “Saengsaeng 3Do” and “Morning Wide,” attracting significant attention.

Kang Kyungmoon, head of the Hometown Love Division of Jeollanam-do, said, “We plan to create useful content using various social media platforms so that information from joining the Jeonnam Sarangae Supporters to enjoying the benefits can be easily accessed.”

This content was produced with the assistance of AI translation services.