Woongjin Supplies WDMS to Aston Martin Importer

Digital Mobility Solution for Sales Management, etc.
"Continuous Support for Digital Transformation of Foreign Car Brands"

Woongjin announced on the 19th that it will supply its digital mobility solution WDMS to Britannia Auto, the official importer and distributor of the British sports car brand Aston Martin in Korea.

WDMS is Woongjin's independently developed solution specialized for mobility business, including ▲car import and sales management ▲dealer sales and maintenance management ▲customer convenience online services.

At the end of last year, Woongjin signed a contract with Britannia Auto and built an integrated solution combining import and dealer systems to improve the operational efficiency of the Aston Martin brand. It optimized costs and after-sales management processes by incorporating functions such as parts inspection and incidental cost management required for import, as well as reservation, reception, vehicle inspection, and settlement management for dealers.

Currently, Woongjin provides WDMS to more than 10 foreign car brands sold domestically, including BMW, Volkswagen, Jaguar, and Land Rover, and plans to supply the solution to supercar brands in the first half of this year.

Lee Soo-young, CEO of Woongjin, said, "We will continue to support the digital transformation of foreign car brands and become a global standard technology."

Meanwhile, Woongjin has been standing out in the mobility-specialized solution market since launching WDMS in 2019. Related sales have grown by more than 50% annually from 2019 to 2023, and the company is focusing on overseas expansion, including establishing a subsidiary in Malaysia later this year following the United States.

This content was produced with the assistance of AI translation services.