Blind Surpasses 12 Million Subscribers... Increase in Female and Indian Subscribers

10% Increase in Female Users
Over 90% Registration Rate Among Employees of Korea's Top 10 Conglomerates

Workplace social platform Blind announced on the 12th that it has surpassed 12 million users worldwide. The main reasons are the expansion in the Indian market and the increase in female users in Korea.

Headquartered in Silicon Valley, USA, Blind launched its service in India last month. It is the fourth market opened after the United States, Canada, and Korea. It is reported that over 90% of employees at global companies such as Meta, Uber, PayPal, and Capital One's Indian branches use Blind.

Enrollment among local company employees is also active. On the first day of Blind's launch in India, several local companies, including HDFC Bank, India's largest bank, and major fintech companies PhonePe and Razorpay, opened company channels.

In Korea, the number of users continues to increase, centered on major companies. In 2021, Blind secured 8 out of 10 employees working at Korean companies with more than 300 employees as users. In January this year, more than 9 out of 10 employees of Korea's top 10 conglomerates were registered users.

Team Blind, the operator of Blind, attributes the recent rise in Korean users to the increase in female users. In January this year, the number of female users grew by more than 10% compared to 2021.

Additionally, the average annual income of Korean users was recorded at 67.1 million KRW. This is about 60% higher than the estimated average annual income of Korean workers in 2024 (42.12 million KRW) according to Statistics Korea.

Moon Sung-wook, CEO of Blind, said, “The reason for having the headquarters in the United States was the judgment that it would be advantageous for future country expansions, and there are many organically growing markets such as India and Europe even without separate marketing efforts.” He added, “We plan to solidify our revenue model while continuing to expand into new markets.”

This content was produced with the assistance of AI translation services.