Nongshim to Open 'Chupa Chups' Pop-up Store for White Day

Operates at Jamsil Lotte World Mall Until the 14th

Nongshim announced on the 12th that it will operate a 'Chupa Chups' pop-up store at Jamsil Lotte World Mall until the 14th in celebration of White Day, and will also showcase digital advertisements.

At the Chupa Chups pop-up store, Nongshim is presenting limited edition products such as the Chupa Chups Cherry Blossom Edition and the Bread Barber Shop special set, as well as unique and distinctive items like the oversized Chupa Chups Super Mega and 1-meter-long Sour Belt jelly that catch the eye.

Additionally, a digital advertisement featuring Ahn Ji-young of Bolbbalgan4 as the model was released on the Chupa Chups YouTube channel. In the advertisement, Ahn Ji-young sings the 'Chupa Song,' which she wrote and composed herself, themed around cherry blossoms, a symbol of spring, conveying the excitement of a special day through Chupa Chups with warm seasonal emotions.

A Nongshim representative said, "We plan to deliver various joys to consumers with Chupa Chups, the representative product of the White Day season," adding, "We hope that on this special day that comes with spring, people will express their precious feelings to their loved ones with Chupa Chups and Mentos."

Launched in 1958, Chupa Chups has maintained its position as the world's number one lollipop brand with its stylish and creative design.

This content was produced with the assistance of AI translation services.