"Reducing Traffic Accidents" ... Changwon Special City Launches 'Traffic Safety Campaign'

Production and Promotion of "Let's Follow Together, Traffic Safety Rules"
Reducing Traffic Accidents, Raising Safety

Changwon Special City in Gyeongnam is conducting a large-scale traffic safety campaign both online and offline to create a safe traffic city through the spread of a traffic safety culture.

According to the city on the 4th, to promote the spread of an advanced traffic culture awareness, they announced that they will focus on campaigns with monthly themes and the promotion of traffic safety rules created for easy understanding at a glance.

First, the campaign with monthly themes is carried out with topics closely related to the season, such as temporary stop for right turns in February, prevention of child traffic accidents in March and August when school starts, and eradication of drunk driving in December.

In addition, based on the analysis of traffic accident causes, the city produced a poster titled “Let’s Follow Together, Traffic Safety Rules,” which comprehensively summarizes items judged to need improvement, traffic safety rules that drivers and pedestrians must follow, and safety rules for protected zones, and distributed it to all towns, townships, and neighborhoods for close community promotion.

The city is promoting the campaign using various media such as themed card news production, electronic display boards, SNS posts for online promotion, and on-site promotion during meetings with community leaders and various organizations, as well as bus information systems and traffic broadcasts to raise awareness of the importance of traffic safety culture.

Furthermore, the city plans to carry out various policies for traffic safety, including joint on-site traffic campaigns and inspection activities with the police station, education office, and related organizations.

Lee Jong-geun, Director of the Transportation and Construction Bureau, said, “We will actively strive to implement effective policies to spread the traffic safety culture with citizen safety as the top priority,” and urged, “To create an advanced traffic culture city, both drivers and pedestrians must comply with traffic laws and make traffic safety a part of daily life.”

Meanwhile, the city has been continuously and significantly reducing the number of traffic accident fatalities every year through systematic traffic safety implementation plans and policies to spread traffic safety culture, with 61 deaths in 2022, 48 in 2023, and 36 in 2024.

This content was produced with the assistance of AI translation services.