Haenam County Launches Lunar New Year Sale on Direct-Managed Shopping Mall 'Haenam Miso'

Up to 46% Off Compared to Market Prices
Custom Product Combinations Available for Bulk Orders

Haenam County in Jeonnam Province (County Governor Myung Hyun-kwan) is holding a special discount event for the Lunar New Year holiday at its directly operated online shopping mall, Haenam Miso.

According to the county on the 16th, this event, which runs until the 24th, offers up to 46% off on 163 products from 59 companies featured on Haenam Miso. The main items include 18 types of premium rice and grains produced in Haenam, 17 types of livestock products, 37 types of seafood, 29 types of traditional foods, 27 types of wellness fruits and vegetables, and 21 types of health foods.

The premium gift package set, which combines the representative products of Haenam Miso’s partner companies, is a popular item sold only during the holiday season. This year, it is also composed of a variety of products tailored to consumer preferences. Sets range from Set 1 with 8 items to Set 4 with 12 items, and are available for purchase at prices from 35,000 won to 100,000 won.

Haenam Miso Homepage. Provided by Haenam County

Thanks to its hot popularity and frequent early sell-outs, this special event is also offering these sets at prices 20% lower than the market average, and customized product combinations are available for bulk orders of 100 or more. In addition, Haenam Miso is running a discount event for its e-gift certificates, allowing recipients to choose their own gifts. With these e-gift certificates, recipients can select and purchase their preferred premium agricultural and seafood specialties from Haenam Miso.

Especially during the gift certificate discount event, customers receive a 100,000 won certificate for a 90,000 won payment, a 70,000 won certificate for a 63,000 won payment, a 50,000 won certificate for a 45,000 won payment, and a 30,000 won certificate for a 28,000 won payment, providing generous benefits for buyers.

Haenam Miso is also hosting various events to make shopping more enjoyable for customers. During the holiday special event, the top 50 customers with the highest total purchase amount and 30 lucky winners will be selected to receive reward points ranging from 200,000 won to 20,000 won. Additionally, there are ongoing monthly review writing events and referral events for new members.

Various discount events are also being held, such as the premium kimchi discount event and a special discount event to celebrate the launch of new seaweed and sweet potato products.

County Governor Myung Hyun-kwan said, “We have prepared this special event so that both consumers and local farmers can enjoy a happy Lunar New Year together. We have organized this event so customers can conveniently and reasonably purchase Haenam’s excellent agricultural and seafood specialties, so we ask for your interest and participation.”

Meanwhile, Haenam Miso is an online shopping mall directly operated by Haenam County. Last year, it achieved a record-high sales figure of 24.1 billion won, drawing attention as a successful case of administration with a business mindset. There are 577 local farms and processing companies certified by Haenam County for quality, with more than 1,100 products available, and over 80,000 members, establishing itself as the top public shopping mall operated by a local government.

This content was produced with the assistance of AI translation services.