"Same Red Ginseng Content"... Jeonggwanjang Renews Steady Seller 'Hongsamton'

Introducing Upgraded Design and Taste

CheongKwanJang announced on the 17th that it has renewed two products, 'Hongsamton Gold' and 'Hongsamton.' Since its launch in 1993, Hongsamton is CheongKwanJang's representative steady-seller product that surpassed cumulative sales of 1 trillion won in just 10 years.

Renewed Hongsamton Gold. Provided by KGC Ginseng Corporation

Through this renewal, CheongKwanJang has revamped Hongsamton with a 'Modern Hanbang' design concept. The design, utilizing a seal, calligraphy, and traditional books, intuitively expresses the identity of a fundamentally different solution to fatigue.

CheongKwanJang also applied its patented 'BT (Better Taste) method,' maintaining the same ginseng content. The BT method is a technology that creates a flavor of red ginseng concentrate that is easy to enjoy without burden through low-temperature aging.

Hongsamton, a complex Hanbang brand combining red ginseng concentrate with traditional ingredients, is popular as a gift because it is not restricted by gender or constitution. Hongsamton Gold contains a higher amount of red ginseng than Hongsamton and adds three precious mushrooms, allowing consumers to feel a rich vitality.

A KGC Ginseng Corporation official said, "Hongsamton, which has been loved for over 30 years as a solution to modern fatigue, has been further upgraded to be consumed without burden with a smooth flavor."

This content was produced with the assistance of AI translation services.