Olimplanet Expands XR 'Digital Signage' Business with SQubeLab

Joint Development of Digital Signage Products
Immersive Advertising Using XR Technology

Extended Reality (XR) tech company OlimPlanet announced on the 17th that it will jointly develop digital signage products utilizing immersive content to expand the business area of its business XR solution ELYPECS.

To this end, OlimPlanet signed a business agreement with SQubeLab. Through this agreement, both companies plan to strengthen an all-in-one software-hardware solution by combining their respective competitive advantages.

Yang Yong-seok, Head of Solution Business Division at Allim Planet (left), and Lee Jong-seok, CEO of SQube Lab, are posing for a commemorative photo.

Digital signage is an advertising board that displays information using LEDs embedded with computers. It is highly attention-grabbing and is used in commercial spaces with high foot traffic such as urban areas, public transportation, and department stores.

OlimPlanet will be responsible for the software side by producing customized immersive content for corporate clients using XR technology. SQubeLab will provide digital signage optimized to customer needs based on its diverse hardware portfolio and will manage and operate to ensure smooth broadcasting of XR content produced by OlimPlanet.

Yang Yong-seok, Head of Solution Business Division at OlimPlanet, said, “Starting with this agreement, OlimPlanet will be able to deliver immersive experiences in a hybrid online-offline form using digital signage in addition to existing online solutions, providing corporate clients with a ‘differentiated branding strategy’ they need. We will continue to collaborate with SQubeLab to introduce innovative products in the domestic and international digital signage markets and establish a new growth foundation.”

This content was produced with the assistance of AI translation services.