Namyang Dairy Products and Ministry of Health and Welfare Launch Campaign to Support Vulnerable Care Groups
'We Lend Milk Packs' Policy Promotion
Information Displayed on the Sides of 1.5 Million Milk Packs
Namyang Dairy Products announced on the 16th that it will participate in the 'We Lend You Milk Packs' campaign to help vulnerable care groups, in collaboration with the Ministry of Health and Welfare.
Namyang Dairy Products, 'We Lend You Milk Packs' Campaign
Photo by Namyang Dairy Products
This campaign was prepared as part of social contribution activities to promote the Ministry of Health and Welfare's care services. Information related to the services was printed on the side of 900ml milk packs of 'Delicious Milk GT Nutty Low-fat' and 'Delicious Milk GT Nutty Lactose-Free' to help vulnerable care groups, such as family care youth (ages 13 to 39), naturally understand and use care services in their daily lives.
Namyang Dairy Products plans to produce about 1.5 million products with the design applied by next month to promote the policy not only to vulnerable care groups but also to many general consumers.
Earlier, Namyang Dairy Products and the Ministry of Health and Welfare signed a memorandum of understanding (MOU) last month to activate and promote the use of care services and strengthen support for vulnerable care groups. Through this, Namyang Dairy Products will sponsor various products for vulnerable youth using daily care services. Additionally, it operates a system that grants extra points during barista job experience, internships, and regular employment recruitment using Namyang Dairy Products' coffee and ice cream brand 'Baekmidang,' supporting vulnerable youth in job seeking and independent activities.
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A Namyang Dairy Products official said, "We prepared this campaign to inform about the Ministry of Health and Welfare support projects that empower vulnerable youth," adding, "We will continue to do our best to become a company that practices healthy companionship for all generations."
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