‘Yeongyang Gochu HOT Festival’ Held at Seoul City Hall Plaza
"Come Taste the K-Spicy Flavor Nutrition Chili"
At Seoul City Hall Plaza from August 29 to 31
Yeongyang County in North Gyeongsang Province will hold the '2024 Yeongyang Gochu HOT Festival' at Seoul City Hall Square from the 29th of this month to August 31.
The 'Yeongyang Gochu HOT Festival' is being held to build trust with consumers through direct sales of high-quality agricultural and specialty products produced in the pristine region of Yeongyang, to increase the income of local farmers, and to promote urban-rural coexistence. The festival opens under the theme "K-Spicy Flavor! Yeongyang Gochu! Come and Taste It."
Now in its 16th year, the 'Yeongyang Gochu HOT Festival' will feature a variety of events, including exhibitions and sales of agricultural and specialty products, a county promotional exhibition hall, citizen participation experience programs, the Yeongyang Gochu Theme Park, an opening ceremony, live broadcast programs, and traditional performances.
The festival, which will turn Seoul City Hall Square red, is expected to excite urban residents with attractions such as the Yeongyang Gochu Theme Park, a Yeongyang Gochu Quiz Show, a Spicy Food Eating Challenge, and a chili pepper slicing contest.
The 'Yeongyang Gochu HOT Festival', held for three days in the heart of Korea, Seoul, consists of farms selected by strict criteria, Yeongyang Gochu Distribution Corporation, Yeongyang Agricultural Cooperative, Namyeongyang Agricultural Cooperative, and other outstanding chili powder processing companies. With the highest quality Yeongyang Gochu and chili powder grown with sweat and dedication in Yeongyang, as well as a variety of agricultural and specialty products, the county has completed preparations to form a 'coexistence link.'
County Governor Oh Dochang stated, "Soon, a wave of red chili powder will sweep through the central Seoul City Hall Square," and added, "I hope that the high-quality agricultural and specialty products that Yeongyang County has prepared with honesty and sincerity will make it to your table. They are perfect as Chuseok gifts, and I encourage you to check the quality chili peppers and chili powder needed for kimchi-making right at the festival site."
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