Chaicommunication Passes Preliminary Listing Review... "Growth Based on ChatGPT-Linked Generative AI Platform"

Chai Communication, an AI-based digital marketing specialist company, announced on the 31st that it has passed the preliminary review for KOSDAQ listing by the Korea Exchange. With this preliminary review clearance, the merger process between Chai Communication and 'Korea No.11 SPAC' will be actively pursued.

Founded in 2004, Chai Communication proactively launched its own AI platform, 'Chai GPC,' last year. Chai Communication developed Chai GPC by combining 'ChatGPT' and Naver's 'HyperCLOVA.' Chai GPC is a platform where AI produces complete content through machine learning based on its proprietary algorithms.

Chai Communication recorded sales of 56.4 billion KRW last year and achieved an operating profit of 8.6 billion KRW. The operating profit margin was 15.3%, representing excellent performance at the top level in the industry. This was due to actively utilizing Chai GPC in content production to maximize production efficiency.

Chai Communication plans to strengthen big data technology essential for AI learning to further advance Chai GPC. It is promoting the integration of the entire generative AI value chain, from data collection and preprocessing to learning and application, by incorporating its own big data of 21 billion records into the AI platform.

A representative of Chai Communication said, “The digital marketing market is growing at a very rapid pace due to advancements in AI and big data technologies,” and added, “Applying AI technology is expected to enable not only optimized marketing that meets customer demands but also revolutionary reductions in content production costs.”

He continued, “By applying generative AI technology, we will create a structure that minimizes the 'labor dependency,' a structural weakness of the marketing industry, leading overall changes in the industry,” and emphasized, “Since the company’s major shareholders view Chai Communication’s differentiated capabilities and growth prospects positively compared to other companies, they are highly likely to actively participate in voluntary lock-up agreements.”

The listing of new shares from the merger between Chai Communication and Korea No.11 SPAC is expected around August this year.

This content was produced with the assistance of AI translation services.