[2024 Future Business Forum] Intel Executive Director Na Seungju "Supporting Enterprise AI Adoption"

Remove Barriers in Corporate AI Adoption
Focus on Hybrid AI... Concentrate Enterprise Resources

"Artificial intelligence (AI) is perceived as a groundbreaking technology by the general public, but there are still many obstacles for companies to use it immediately. We are working hard to enable AI adoption in the enterprise sector."

Na Seung-joo, Executive Director of Intel Korea, is participating in a panel discussion at the '2024 Asia Future Business Forum' hosted by Asia Economy on the 22nd at Lotte Hotel, Jung-gu, Seoul. Photo by Hyunmin Kim kimhyun81@

Na Seung-joo, Managing Director of Intel Korea, said this on the 22nd at the 'Asia Future Enterprise Forum' held at Lotte Hotel in Sogong-dong, Seoul. As the head of Intel's data center AI operations, Na emphasized the importance of solving enterprise AI challenges during a panel discussion themed 'The Approaching Era of Artificial General Intelligence (AGI)' held that day.

Intel recently commissioned market research firm IDC to conduct a survey on AI usage among companies in the Asia-Pacific region, confirming the high importance of enterprise AI. However, despite this corporate demand, actual adoption faces difficulties. This is because there are more constraints compared to when individuals use AI.

Na explained, "Large language models (LLMs) are based on public data, so they work well for individual use, but it is difficult to utilize them for internal corporate tasks, and issues arise regarding timeliness and reliability," adding, "There are also challenges related to software implementation and maturity, so how to use AI has become a corporate challenge."

To address these issues, Intel is introducing various solutions. Na said, "Enterprises also need to think closely about AI adoption," and added, "Since Intel is leading in the enterprise sector based on general Xeon platforms, we are striving to enable AI adoption in new enterprise environments as well."

On the 22nd, a panel discussion on the theme "The Approaching Era of Artificial General Intelligence (AGI)" was held at the '2024 Asia Future Enterprise Forum' hosted by Asia Economy at Lotte Hotel in Jung-gu, Seoul. From the left: Professor Park Soo-yong of the Department of Computer Engineering at Sogang University, Na Seung-joo, Executive Director of Intel Korea, Lee Sang-ho, CEO of Mandro, Lee Se-jung, Head of KT AI Service Lab, and Lim Woo-hyung, Executive Director of LG AI Research Institute. Photo by Kim Hyun-min kimhyun81@

Another keyword Intel is focusing on is 'Hybrid AI.' Na explained that there is a shift from the traditional method of implementing AI through data center infrastructure to processing data directly on devices and at the edge, thereby improving AI service efficiency.

In line with this trend, the company is actively developing AI-related businesses, including launching processors to support AI PCs. Na stated, "Our important goal is to make AI usable everywhere," and explained, "Not only the business units but the entire company is concentrating all resources on AI, and we are also making changes to our product strategy."

Intel's next-generation AI semiconductor, 'Gaudi3,' will soon be released to the market. Na expressed expectations, saying, "Customers will be able to choose Intel as an alternative rather than being dependent on a specific vendor (NVIDIA), enabling cost-effective solutions." He added, "As we enter the AI era, NVIDIA has been frequently mentioned, but going forward, you will hear Intel's name more often."

This content was produced with the assistance of AI translation services.