‘Daegu Franchise Startup Expo’ Held at EXCO... 8,000 Attendees Expected

Daegu City and the Daegu-Gyeongbuk Branch of the Korea Franchise Industry Association (Branch Chief Kim Byung-chul) will hold the "2024 Daegu Franchise Startup Expo" at EXCO for three days from the 9th to the 11th.

This expo will feature a total of 76 companies and 180 booths from the food service, wholesale and retail, and service industries for prospective entrepreneurs interested in excellent franchises. Exhibitions and events such as meal kits, serving robots, and unmanned stores will be held, along with startup consulting. Various startup information, one-on-one consultations, and franchise fee waiver benefits for on-site contracts will also be provided so visitors can directly see and compare franchise stores and products.

EXCO

At last year's expo, 7,118 visitors attended 181 booths prepared by 81 companies, resulting in 1,867 consultations and 185 contracts.

Free admission is available with pre-registration by the 8th. Events involving visitor participation such as tasting, sampling, and meal kit giveaways will be held. Online promotions through SNS and other channels will be strengthened to attract more than 8,000 visitors, targeting young people planning youth startups.

During the expo, startup-related experts will be invited to the seminar room daily from 1:00 PM to 3:40 PM. On the 9th, seminars will cover franchise startup essentials and five tax-saving methods when starting a business. On the 10th, topics include promising startup trends for the second half of the year, franchise success secrets, and legal checkpoints for startups. On the final day, the 11th, seminars on sustainable survival startup strategies and startup commercial district location analysis will be held.

An Jung-gon, Director of the Economic Bureau of Daegu City, said, "We support consulting projects such as the Franchise Academy and brand renewal, as well as expo projects to foster the local franchise industry. Through this expo, we will do our best to revitalize the franchise industry so that local franchises can build brand competitiveness and grow."

Promotional material announcing the Franchise Startup Expo.

According to data from the Fair Trade Commission (as of the end of 2023), the number of franchise headquarters in Daegu increased by 4.9% compared to the previous year, reaching 570, and the number of franchise stores increased by 11.6%, reaching 12,975.

This content was produced with the assistance of AI translation services.