Woowa Brothers and Chungcheongnam-do Join Hands to Expand Agricultural Product Distribution Channels

Supporting Distribution Expansion Through Baemin Commerce

Baedal Minjok (Baemin) is joining forces with Chungcheongnam-do to boost the distribution of agricultural products. Baemin's operator, Woowa Brothers, announced on the 2nd that it has signed a 'Business Agreement to Expand Sales Channels for Agricultural Products' with Chungcheongnam-do.

This agreement was established to contribute to securing stable sales channels for smart farm agricultural products, rice, and grains produced by young farmers in Chungnam. High-quality horticultural products from the Chungnam region will also be introduced to consumers through Baemin to promote agricultural product sales and foster win-win cooperation with the local community.

The instant delivery shopping service Baemin B Mart will promote the expansion of sales of agricultural products produced in Chungnam, such as tomatoes, cucumbers, and pears. Chungnam agricultural products were listed on Baemin B Mart in 2022 and recorded sales of approximately 3 billion KRW last year.

Additionally, through the B2B (business-to-business) specialized platform Baemin Sanghoe and the hypermarket service 'Bulk Special Price,' Chungnam's rice and horticultural products will be supplied to restaurant owners and customers nationwide.

Both parties plan to conduct regular promotional events and campaigns to revitalize online sales of local agricultural products. Ham Yoon-sik, Vice President of Woowa Brothers, said, "We are now able to introduce excellent fresh agricultural products produced in Chungnam to Baemin customers and support young farmers in Chungnam. We will continue to do our best to grow together with local farm sellers."

This content was produced with the assistance of AI translation services.