Gyeongnam Bank, "With You By My Side, It Is Always Spring" ... Fifth Empathy Message Board Posted
BNK Gyeongnam Bank conveys its desire to become a 'bank like a spring day' through its Empathy Message Board.
BNK Gyeongnam Bank announced on the 5th that it has posted the fifth Empathy Message Board on the exterior wall of its headquarters so that customers can easily see it.
This Empathy Message Board features a calligraphy phrase saying, "Because you are by my side, it is always a spring day," along with an illustration of a family enjoying a joyful time in a park.
The message on the Empathy Message Board reads, "Because we have beloved family, children, and friends, our lives are always warm and fragrant like a spring day."
The Empathy Message Board posting project, which has been underway since last year, was planned based on some ideas from Bank President Ye Gyeongtak’s concept of a "warm bank filled with fragrance," aiming to deliver messages of hope to local residents and communities and to share and inspire cultural sensibility.
Last year, BNK Gyeongnam Bank posted four Empathy Message Boards corresponding to the seasons, spreading warmth throughout the local community.
Choi Dae-sik, head of the Social Contribution and Public Relations Department, said, "The word 'spring day' along with the meaning of 'having someone who supports me by my side' is truly heartwarming and exciting. BNK Gyeongnam Bank wanted to convey its wish to be a bank like a spring day to customers by posting the fifth Empathy Message Board."
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Meanwhile, the calligraphy on the fifth Empathy Message Board was personally created by Jeongmuk Kim Deoksu, a calligrapher famous for drama title calligraphy.
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