Jeonnam Jin Jangheung Water Festival Selected as a Cultural Tourism Designated Festival for 2024-2025
Selected as Top 3 Festivals in Comprehensive Evaluation, Awarded Minister of Culture, Sports and Tourism Prize
Governor Kim Seong: "We will develop it into a global festival enjoyed by people worldwide"
The Jeongnamjin Jangheung Water Festival has been selected as a '2024-2025 Ministry of Culture, Sports and Tourism Designated Cultural Tourism Festival.'
According to Jangheung County on the 19th, the festival ranked among the top three in a comprehensive evaluation conducted by the Ministry of Culture, Sports and Tourism and the Korea Tourism Organization, and will also receive a ministerial award.
Cultural tourism festivals refer to outstanding festivals designated after evaluation by the Ministry of Culture, Sports and Tourism and the Korea Tourism Organization among over 1,200 regional festivals nationwide that commercialize tourism using tourism resources, local specialties, and traditional culture.
Last July, citizens and foreign tourists enjoyed the water festival at the Jeongnamjin Jangheung Water Festival street parade and the Water Battle.
[Photo by Jangheung-gun]
The 2024-2025 cultural tourism festivals were selected based on the results of expert written and on-site evaluations conducted throughout 2023, combined with tourist awareness and satisfaction, as well as local residents' support and response.
The written and on-site evaluations comprehensively assessed the uniqueness of the content, the operational capabilities of the festival organization, contributions to the local community, and safety management systems.
The Jeongnamjin Jangheung Water Festival was selected as one of the top three festivals with the highest scores in the comprehensive evaluation and will be awarded the Minister of Culture, Sports and Tourism Award.
Approximately 1,800 local residents received high ratings for their strong participation, working year-round on water quality management for the festival and volunteering during the festival period.
When designated as a cultural tourism festival, the festival receives national funding for two years from the Ministry of Culture, Sports and Tourism and the Korea Tourism Organization, along with comprehensive support such as promotion, marketing, and professional consulting for improving accommodation facilities.
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County Governor Kim Seong said, "It is thanks to the dedicated participation and support of Jangheung residents and public officials that we were selected as a designated cultural tourism festival," adding, "We will grow the Water Festival into a global festival visited by people worldwide beyond Korea."
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