2.3 Times Increase from Last Year... The Most Visited Place is Nail Salon

Danggeun announced on the 14th that the number of uses of 'Biz Profile,' a local marketing channel, has surpassed 1.6 billion cumulative uses this year, achieving more than double the steep growth compared to last year.


According to Danggeun, the cumulative number of Biz Profile uses this year is 1.6 billion, with a cumulative user count of 25 million. Following 200 million uses in 2021 and 700 million in 2022, it has grown every year, becoming a popular channel for self-employed business owners operating stores based in neighborhood living areas to promote their stores and communicate with nearby residents.


Danggeun Connects 1.6 Billion Transactions Between Local Shops and Residents View original image

The number of neighborhood stores operating Biz Profile is also rapidly increasing. The number of Biz Profile registered stores, which was 620,000 last year, rose to 850,000, an increase of about 37%. This means that approximately 20,000 new neighborhood stores are joining Danggeun every month. The industry with the largest increase in Biz Profile registrations this year was cafes, followed by beauty sectors such as hair salons that require regular visits.


The number of users receiving store updates through 'Becoming a Regular Customer' on Biz Profile also increased 1.7 times compared to the previous year, reaching 5.1 million this year. The Biz Profile industry with the most regular customers this year was food businesses, among which seafood stores?where freshness on the day determines taste?were the most numerous.


The industry with the highest usage rate on Biz Profile was nail salons. It appears that the convenience was enhanced by opening a reservation function within Biz Profile for the beauty and grooming sector in July.



Moon Kyung-won, head of Danggeun’s Regional Business Office, said, "We will continue to discover value between local commercial districts and users and create a new local business ecosystem where communication is possible."


This content was produced with the assistance of AI translation services.

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