Samhwa Paint Joins Today’s House... Enhancing Purchase Accessibility

The 'I-Lux Durox' product sold by Samhwa Paint on Today’s House.

Samwha Paint Industrial announced on the 24th that it has newly joined Today’s House, a lifestyle platform operated by Bucketplace.

Samwha Paint entered Today’s House to enhance purchasing accessibility and consumer convenience as the number of consumers buying paint online increases. Recently, self-interior content has become popular among single-person households, leading to a 68% year-on-year increase in sales on Samwha Paint’s official online mall.

Samwha Paint sells architectural water-based paint products such as the iLux series on Today’s House. iLux is a high-quality paint suitable for users ranging from beginners to experts. It has received eco-friendly certification from organizations including the Korea Environmental Industry & Technology Institute.

To cater to consumers who prefer small-scale point interior decoration, Samwha Paint exclusively sells packages consisting of paint and painting tools on Today’s House. This package includes 1L of the iLux series, a paint tray, roller, brush, and other products optimized for self-painting. Customers can receive up to a 35% discount when purchasing the package. Samwha Paint will also hold various events to commemorate its entry into Today’s House.

A representative from Samwha Paint said, “The high-quality water-based paint iLux is an eco-friendly certified product with low odor and excellent workability, making it easy for beginners to apply. We are preparing various promotions for the DIY community.”

This content was produced with the assistance of AI translation services.