Starbucks Christmas Promotion... Double Planner Event

Starbucks Korea announced on the 1st that starting from the 2nd, it will officially kick off the Christmas season by launching a variety of products, including winter beverages and food items.

Starbucks representatives are introducing six types of winter e-frequency giveaways at a Starbucks store in Seoul on the 1st.
[Photo by Starbucks]

To celebrate Christmas, Starbucks is holding a "Winter e-Frequency Event" where customers who purchase a total of 17 handcrafted beverages, including 3 promotional drinks (Toffee Nut Latte, Pink Chamomile Relaxer, Matcha Cream Brulee Latte, Double Espresso Cream Latte, and Reserve category handcrafted beverages), and complete the e-sticker collection will receive a gift.

The gifts include six diverse items: three types of the 2024 "Starbucks Planner," a representative winter e-frequency item loved by customers for a long time symbolizing recording special days; two types of the encore item "Starbucks Lamy Special Edition"; and the "2024 Starbucks Calendar," which expresses the hope that each precious day will come together into a meaningful year.

From the promotion start date on the 2nd through the 6th of this month, a "Double Planner" event will also be held for five days, where customers who complete the e-frequency and reserve or exchange for a planner will receive an additional planner. The additional planner will be in the "Sand" color, while the Lamy Special Edition and calendar are excluded from the double event.

The Toffee Nut Latte, which has become a representative Christmas beverage, is a sweet drink where the rich flavor of smooth butter and roasted nuts blends harmoniously with espresso. Celebrating its 21st anniversary this year, the Toffee Nut Latte surpassed 30 million cumulative sales last year.

The winter beverage Chamomile Relaxer, which broke the record for selling 1 million cups in the shortest time, has returned with a subtle pink champagne-like appearance perfect for year-end parties. The Pink Chamomile Relaxer is a tea variation drink combining chamomile tea and fragrant lemongrass, with rosemary and red currant reminiscent of Christmas decorations.

To commemorate the launch of the winter beverages, Starbucks will hold an event from the 7th to the 20th of this month, where customers who purchase one of the four promotional drinks via Siren Order using a Starbucks Card will receive an additional 3 stars per item.

This content was produced with the assistance of AI translation services.