"How Much Should You Give as a Wedding Gift?"... Average 80,000 Won, 170,000 Won Among Close Friends

KB Kookmin Card 'Easy Talker' Survey
Higher Congratulatory Money When Accompanied or Meals Are Expensive

A survey revealed that people spend an average of 80,000 won as congratulatory money for acquaintances' weddings.

On the 26th, KB Kookmin Card conducted a survey targeting about 400 customer panel members called 'Easy Talker' and reported that for colleagues and acquaintances, the average amount given was 80,000 won, while for close friends, it was 170,000 won.

Regarding the amount of congratulatory money based on the level of familiarity, for 'acquaintances,' the distribution was ▲50,000 won or less (53%) ▲over 50,000 won up to 100,000 won (44%) ▲over 100,000 won up to 200,000 won (2%) ▲over 200,000 won (1%).

For 'close friends,' the majority gave ▲over 50,000 won up to 100,000 won (52%) and ▲over 100,000 won up to 200,000 won (29%), totaling 81%. This was followed by ▲over 200,000 won up to 300,000 won (13%), ▲50,000 won or less (3%), and ▲over 300,000 won (3%).

Based on kinship degree, for weddings within the third degree of kinship, the most common responses were ▲over 500,000 won up to 1,000,000 won (43%) and ▲over 300,000 won up to 500,000 won (27%). For fourth degree kinship or beyond, the average amount was 260,000 won.

The presence of accompanying guests and meal costs also influenced the amount of congratulatory money. 76% answered that they give more congratulatory money if they have a companion when attending the wedding, and 61% said they give more if the meal cost is expensive.

Additionally, an analysis of members who spent over 3 million won at wedding venues in the past year showed that sales in furniture and home appliance sectors increased noticeably from 4 to 5 months before the wedding, while restaurant sector sales, presumed to be related to wedding announcements, increased significantly from 2 months before the wedding.

Looking at the monthly sales proportions, from 12 months to 5 months before the wedding, the share gradually increased from 4% to 7%, then ▲4 months before (10%) ▲3 months before (12%) ▲2 months before (16%) ▲1 month before (14%) ▲and the wedding month (7%), with the highest spending in the month of the wedding. From 4 months before the wedding to the wedding month, the usage amount accounted for 59% of the total 13-month furniture sector spending.

For the home appliance sector, the spending proportion was 5-7% from 12 months to 6 months before the wedding, then 10% from 5 months to 1 month before, and 7% in the wedding month.

Restaurant sales, presumed to increase as wedding announcements are made, were highest in the wedding month at 13% among the 13 months, followed by 10% one month before and 9% two months before, showing increased payments closer to the wedding date.

A representative from KB Kookmin Card's Data Strategy Group said, "In the fall wedding season, we examined congratulatory money trends through customer panel surveys alongside consumption data related to wedding preparations such as household goods and honeymoons. We will continue to strive to deliver various customer insights not only through consumption data closely related to daily life but also through surveys."

This content was produced with the assistance of AI translation services.