"Samsung Electronics 'Bespoke Infinite Line' Encountered in Hanok"

Special Exhibition from the 25th to the 28th
Under the Theme 'Timeless (Yeongwon)'

Samsung Electronics announced on the 25th that it will hold a special exhibition of its premium home appliance lineup, the 'Bespoke Infinite Line,' at the Hanok gallery 'Jiwooheon' located in Bukchon Hanok Village, Jongno-gu, Seoul, until the 28th.

Under the theme of 'Timeless,' this exhibition focuses on allowing visitors to directly experience the enduring value and design of the Bespoke Infinite Line. Samsung collaborated with the art furniture design group 'Superposition,' which reinterprets Korean tradition and expresses it through unique techniques.

An image of Samsung Electronics' Bespoke Infinite line refrigerator and wine refrigerator products displayed on the second floor of the Hanok gallery 'Jiwooheon' located in Bukchon Hanok Village, Jongno-gu, Seoul. Photo by Samsung Electronics.

On the first floor of Jiwooheon gallery, there is a folding screen artwork depicting the sea through digital graphics, alongside the Bespoke Refrigerator Infinite Line. Also exhibited are a piece shaped like a 'Dwijoo' made of black wood and the Bespoke Infinite Line induction cooktop and dishwasher. Superposition's works, such as a stool-shaped soban (traditional Korean small table) reinterpreted for modern times and an acrylic cabinet incorporating digital art, harmonize well with the Bespoke Infinite Line. On the second floor, visitors can view the Bespoke Infinite Line refrigerator and wine refrigerator, which blend harmoniously with the Hanok living space.

This content was produced with the assistance of AI translation services.