The Ministry of Health and Welfare and Naver announced on the 15th that they have signed a business agreement to prevent suicide and promote a culture of respect for life.


The Ministry will provide professional advice to ensure the smooth implementation of suicide prevention projects that Naver intends to carry out, and assist in utilizing organizations that conduct suicide prevention projects. A Ministry official stated, "At a time when there are concerns about an increase in suicide rates due to social environmental changes after COVID-19, it is expected that more effective suicide prevention projects will be achieved by leveraging the creativity and influence of the private sector."


Naver plans to strengthen the blocking of suicide-inducing information using artificial intelligence (AI) and create services targeting high-risk groups for suicide, such as suicide attempters and bereaved families. It also plans to support the production of promotional and educational content considering generational characteristics.


Minister of Health and Welfare Cho Kyu-hong said, "Not only the government but the entire society must participate in suicide prevention and the promotion of a culture that respects life," adding, "This agreement is significant in that the government and the private sector have joined hands for the mental health of the people, and we will spare no support from both public and private sectors to protect precious lives."



Chae Seon-joo, Head of External and ESG Policy at Naver, said, "I feel a great responsibility to become the government's partner in realizing the essential value of a culture that respects life, which is a serious matter," and added, "With a heart to repay the love of users who have made Naver the platform company it is today, we will strive to provide practical help to users' lives by utilizing Naver's various services and technologies, not just as a one-time effort."


This content was produced with the assistance of AI translation services.

© The Asia Business Daily(www.asiae.co.kr). All rights reserved.

Today’s Briefing