LG Supports '2030 Busan Expo' Bid at Landmarks in New York, London, Paris, and More

LG is promoting the ‘2030 Busan World Expo’ at global landmarks in major cities around the world, including New York in the United States, London in the United Kingdom, and Paris in France.

On the 11th, LG announced that it displayed support messages for the ‘2030 Busan World Expo’ on six large outdoor billboards at Paris Charles de Gaulle International Airport. Using the five letters of BUSAN, LG introduced various landmarks of Busan and conveyed the charm of Busan, where tradition and modern culture harmonize.

The 173rd BIE (Bureau International des Expositions) General Assembly, which will announce the host city for the 2030 World Expo, will be held in Paris on November 28. Notably, Charles de Gaulle International Airport serves as a gateway for visitors traveling throughout Europe, including Paris, with over 50 million annual passengers.

Since June last year until recently, LG has supported the bid for the ‘2030 Busan World Expo’ through large outdoor billboards at global landmarks such as New York Times Square and London Piccadilly Circus.

Additionally, during the 172nd BIE General Assembly held last June, LG conducted promotional activities supporting the ‘2030 Busan World Expo’ bid through large outdoor billboards near Paris Charles de Gaulle Airport and 110 billboards near the Issy-les-Moulineaux area where the assembly took place. LG has also promoted the ‘2030 Busan World Expo’ bid at Chopin International Airport and Warsaw Central Station in Warsaw, Poland.

This content was produced with the assistance of AI translation services.