Hyundai Home Shopping Hosts 'Donghaeng Festival' Discount Event with Small Business Owners and SMEs
Ongoing Until the 27th of Next Month
Hyundai Home Shopping announced on the 30th that it will hold the 'Hwanggeumnyeok Donghaeng Festival' on its official online mall Hyundai H Mall and mobile live commerce platform Shora.
The Hwanggeumnyeok Donghaeng Festival is an event hosted by the Ministry of SMEs and Startups and organized by the Small Enterprise and Market Service, ongoing since 2020. It is a promotional event aimed at reducing customers' shopping basket price burdens and supporting sales activation for small business owners and SMEs. This time, discounted sales of food products and regional specialties for the Chuseok holiday will be offered. The event period lasts until the 27th of next month.
During the event period, customers can purchase Korean beef and seafood at up to 22% discounted prices on Hyundai Home Shopping's official online mall Hyundai H Mall. On the mobile live commerce platform Shora, various types of Chuseok gift sets such as fruits and snacks will be promoted through live broadcasts to support small business owners in opening sales channels. Additionally, Hyundai Home Shopping provides a basic discount coupon of up to 17% (up to 30,000 KRW) per customer, along with an additional card discount benefit of up to 7%. Furthermore, customers who purchase on Tuesdays can receive a 7% accumulation benefit of H Points (up to 50,000 points) through Hyundai Department Store Group's integrated membership. Also, customers who make food payments two or more times with a purchase amount of 40,000 KRW or more will receive an accumulation benefit returning up to 10% of the payment amount in H Points (up to 20,000 points).
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A Hyundai Home Shopping official stated, "We aim to help small business owners and SMEs struggling to open sales channels and to provide customers with good products along with abundant benefits to help reduce the burden of their shopping baskets even a little."
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