Signiel Seoul × Frieze Seoul Present Artcance Package

Unlimited Entry VIP Pass
"Providing the Best Art Fair Experience"

Signiel Seoul announced on the 21st that it will launch an Artcance (Art + Hotel Vacation) package in partnership with 'Frieze Seoul,' the largest art fair in Korea, which will be held next month.

Signiel Seoul × Frieze Seoul, Artcance Package
[Photo by Signiel Seoul].

Frieze, which began in London, UK in 2003 and was held in Seoul last year as the first Asian city, is regarded as the premier modern and contemporary art platform. Frieze Seoul, to be held from September 6 to 9 at COEX in Samseong-dong, Seoul, will feature over 120 leading galleries worldwide showcasing the finest artworks. It will be held simultaneously with the Korea International Art Fair hosted by the Korea Gallery Association, promising the ultimate art festival.

Signiel Seoul’s Frieze Seoul package consists of a one-night stay and one Frieze Seoul VIP pass valid for the guest and one companion. Reservations can be made through the hotel’s official website and phone until September 4. The stay period is until September 10.

The VIP pass is a digital pass sent via email. Five passes allowing unlimited re-entry from 4 PM on September 6 until the closing of Frieze Seoul will be sold on a first-come, first-served basis. Subsequent reservations will allow unlimited re-entry starting from 1 PM on September 7. Since September 6 is a preview day open only to invited guests, the hotel explained that the package offers greater benefits to art enthusiasts eager to experience the fair early.

Frieze Seoul is composed of the main section featuring renowned international galleries such as Gagosian, Hauser & Wirth, and Lehmann Maupin; Focus Asia, showcasing works by artists from 10 galleries opened in Asia since 2011; Frieze Masters, which covers antique and modern masterpieces with artistic and art historical significance; and Frieze Film, curated by Kim Sung-woo and Chu Sung-ah, introducing video works by 14 artists active in Korea. For the first time this year, 'Frieze Music Seoul' will also be held, featuring live performances by musicians Cold, Afro, Khaki, and others.

This content was produced with the assistance of AI translation services.